The influence of language is especially keen in marketing and advertising. The choice of words to influence people is very important. The wrong phrase can tangle your audience in misunderstanding and distrust. In writing your marketing and advertising you have to know…
Eyhghrghrghrghr! Do You Speak Shyriiwook? You might be forgiven for not recognizing this as a fictional language, since it is one which has never been written down, but you would surely know it if you heard it. It's a vague…
‘Spanglish’ was a term coined way back in 1940 to refer to a sort of hybrid language that incorporated aspects of both Spanish and English. It appeared around about the time that the United States welcomed more than 50,000 Caribbean…
Operating a business and professionally communicating in multiple countries, at some point, inevitably involves a translator. If, for example, your company operates in both Sweden and the United States, and you need to communicate to employees or external audiences in…
Translating a website, by necessity, is a complex process. Regardless of the size of your business, you have to not only communicate your business to audiences in foreign languages, but also be sure that the context and value of your…
Have you ever wondered where Elvish came from? Pored over the runes to solve the puzzle of the Ring? We've all experienced the frustration of trying to find subtitles for the whispered conversations between Aragorn and Arwen, and marveled at…
We all know that Google translate is about as inaccurate as automated translation systems come. But the fact is that all automated systems make cringe-worthy errors due to social and cultural context, regional or dialectical differences, glitches, and informal slang.…
Like many other industries, professional translation has undergone a major shift thanks to modern technology. The increasing ease of learning about culture and language alike, not to mention opportunities for machine translations, present both challenges and opportunities. When you engage…
Website translation is an ideal solution for companies seeking to expand their customer base as well as their internet presence. Professional website translation is one of the best ways to ensure that your brand and company mission are accurately communicated to…
Translation is important when even a single page of text needs to be understood. In fact, translation agencies in Chicago often deal with short documents. That's because in business, communication isn't all done with big technical manuals. Instead, it usually…